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UNIT 7: THE WORLD OF MASS MEDIA
BẢNG TỪ VỰNG
STT
Từ vựng
Từ loại
Phiên âm
Nghĩa
1.
publicity
n
/pʌbˈlɪsəti/
truyền thông, quảng bá
2.
interest
n
/ˈɪntrəst/, /ˈɪntrest/
sự quan tâm, hứng thú
3.
place
v
/pleɪs/
đặt, rao, đăng (tin, quảng cáo)
4.
advert
n
/ˈædvɜːt/
quảng cáo
5.
promote
v
/prəˈməʊt/
quảng bá
6.
profit-making
adj
/ˈprɒfɪt meɪkɪŋ/
tạo lợi nhuận
7.
poster
n
/ˈpəʊstə(r)/
áp phích
8.
viewer
n
/ˈvjuːə(r)/
người xem
9.
commercial
n
/kəˈmɜːʃl/
quảng cáo
10.
advertise
v
/ˈædvətaɪz/
quảng cáo
11.
presence
n
/ˈprezns/
sức thu hút, sức ảnh hưởng
12.
reliable
adj
/rɪˈlaɪəbl/
đáng tin cậy
13.
bias
n
/ˈbaɪəs/
thiên vị
14.
fake news
n
/ˌfeɪk ˈnjuːz/
tin giả
15.
the press
n
/ðə pres/
báo chí
16.
update
v
/ˌʌpˈdeɪt/
cập nhật
17.
distribute
v
/dɪˈstrɪbjuːt/
phân phối
18.
broadcast
n/v
/ˈbrɔːdkɑːst/
(chương trình) phát sóng
19.
convenient
adj
/kənˈviːniənt/
thuận tiện
20.
content
n
/ˈkɒntent/
nội dung
21.
accessible
adj
/əkˈsesəbl/
có thể tiếp cận được
22.
interactive
adj
/ˌɪntərˈæktɪv/
có thể tương tác được
23.
instant
adj
/ˈɪnstənt/
ngay lập tức
24.
reach
v
/riːtʃ/
tiếp cận
25.
flexible
adj
/ˈfleksəbl/
linh hoạt
26.
credible
adj
/ˈkredəbl/
đáng tin cậy
27.
fact-check
v
/ˈfækt tʃek/
kiểm chứng thông tin
28.
visual
adj
/ˈvɪʒuəl/
bằng/ có hình ảnh
29.
the mass media
n
/ðə ˌmæs ˈmiːdiə/
phương tiện truyền thông đại chúng
30.
billboard
n
/ˈbɪlbɔːd/
biển quảng cáo
31.
loudspeaker
n
/ˌlaʊdˈspiːkə(r)/
loa phát thanh
32.
source
n
/sɔːs/
nguồn tin
33.
spread
n/v
/spred/
(sự) lan truyền
BẢNG CẤU TRÚC
STT
Cấu trúc
Nghĩa
1.
be in charge of (doing) something
chịu trách nhiệm làm việc gì
2.
attract one’s attention
thu hút sự chú ý của ai
3.
draw attention to something
thu hút sự chú ý tới thứ gì
4.
cannot afford to do something
không đủ khả năng (tài chính) để làm gì
5.
put up something
đặt, trưng bày thứ gì
6.
pay attention to something
chú ý tới thứ gì
7.
be here to stay
sẽ tồn tại trong một thời gian dài
8.
be on the rise
đang gia tăng
NGỮ PHÁP
1. Mệnh đề trạng ngữ chỉ cách thức
• Được dùng để chỉ cách thức của một sự việc.
• Thường sử dụng với các liên từ phụ thuộc như as, as if hoặc like.
Ex: He’s acting as if he were my father.
2. Mệnh đề trạng ngữ chỉ kết quả
• Được dùng để chỉ kết quả của một hành động hoặc một tình huống.
Ex: It is so bright that we have to wear sunglasses.
It’s such an expensive car that we cannot afford.
PRACTICE
Mark the letter A, B, C, or D to indicate the word whose underlined part differs from the other three in pronunciation in each of the following questions.
Question 1. A. convenient        B. broadcast        C. commercial        D. source
Question 2. A. billboard        B. visual        C. credible        D. interactive
Mark the letter A, B, C, or D to indicate the word that differs from the other three in the position of the primary stress in each of the following questions.
Question 3. A. instant
B. advert
C. presence
D. update
Question 4. A. distribute
B. flexible
C. convenient
D. commercial
Mark the letter A, B, C, or D to indicate the correct answer to each of the following questions.
Question 5. The        of misinformation on social media undermines public trust.
A. billboard        B. spread        C. loudspeaker        D. content
Question 6. He gained widespread        after the speech about gender equality.
A. publicity        B. poster        C. commercial        D. viewer
Question 7. The company’s social media        has increased significantly since it launched an innovative marketing strategy.
A. distribution        B. source        C. content        D. presence
Question 8. Make sure you        the information to verify its accuracy before publishing the article.
A. distribute        B. advertise        C. fact-check        D. place
Question 9. The accusations of political        in the news programme were denied by the broadcasting company.
A. poster        B. viewer        C. bias        D. commercial
Question 10. She asked        a qualified journalist.
A. like        B. as though        C. as if        D. if
Question 11. There are        many learning apps that I find it difficult to choose just one.
A. such        B. so        C. like        D. as
Read the following school message and mark the letter A, B, C, or D on your answer sheet to indicate the correct option that best fits each of the numbered blanks from 12 to 14.
Question 12. A. much
B. a little
C. other
D. others
Question 13. A. rise
B. seek
C. mind
D. raise
Question 14. A. a
B. an
C. the
D. Ø (no article)
Mark the letter A, B, C, or D on your answer sheet to indicate the correct arrangement of the sentences to make a meaningful paragraph for the following question.
Question 15.
1. Consequently, teenagers may experience heightened levels of anxiety and depression due to social media.
2. Social media has various negative impacts on teenagers.
3. Secondly, constant exposure to curated content promotes unrealistic beauty standards, contributing to body image issues and low self-esteem.
4. Besides, cyberbullying thrives on social platforms, causing emotional distress and psychological harm to victims.
5. Firstly, excessive usage leads to decreased face-to-face interaction, affecting interpersonal skills development.
6. Lastly, excessive screen time is associated with sleep disturbances, impacting overall well-being and academic performance.
A. a – b – e – c – d – f        B. b – e – c – d – f – a
C. a – b – e – d – c – f        D. b – e – a – c – f – d
Mark the letter A, B, C, or D on your answer sheet to indicate the correct option that best fits each of the numbered blanks from 16 to 20.
The danger of fake news on the Internet is significant. Firstly, (16)        weakens public trust in media outlets, eroding the foundation of democratic societies. Secondly, fake news worsens divisions in society, making different groups more separated and (17)        . Thirdly, spreading fake news can manipulate public opinion and influence political outcomes, jeopardising the integrity of elections and governance processes. In the digital age, distinguishing truth from fake news (18)        , worsened by the ease of sharing unverified information online.
To combat this threat, its crucial to educate individuals about media literacy and critical thinking skills, empowering them to distinguish reliable sources from fake ones. Furthermore, collaborative efforts between technology companies, governments, and civil society are important to develop effective strategies to mitigate the spread of fake news and (19)        . Only by remaining vigilant (20)           and strong against the dangers of misinformation.
Question 16.
A. when spreading misinformation        B. the spread of misinformation
C. this spreads misinformation        D. in spite of spreading misinformation
Question 17.
A. to cause fewer conflicts        B. causing fewer conflicts
C. causing more conflicts        D. to cause more conflicts
Question 18.
A. remain challenging        B. remains a challenge
C. remains challenge        D. remain a challenge
Question 19.
1. safeguard the integrity of information ecosystems
2. safeguard the ecosystems of integrity information
3. safeguard the integrity of ecosystem information
4. safeguard the information of integrity ecosystems
Question 20.
A. we can keep our societies informed        B. can we keep our societies informative
C. we can keep our societies informative        D. can we keep our societies informed
Read the following passage and mark the letter A, B, C, or D to choose the word or phrase that best fits each of the numbered blanks from 21 to 25.
Unlike a traditional billboard (21)        can only show one printed image, a digital billboard can change between different messages. Digital billboards are also considered more attractive than traditional ones, and people are more likely to (22)                them. Moreover, they can also be updated in real time. Nowadays, digital billboards are common in (23) big cities around the world.
It is hard to imagine places like Times Square in New York, Piccadilly Circus in London, or Shibuya in Tokyo without bright light adverts. (24)        they are growing in popularity, there have been concerns about their impact on the surrounding environment. Global light pollution is increasing each year. The constant light emitted by digital billboards often (25)       birds, harms insects, and causes health problems in humans, too.
(Adapted from Global Success)
Question 21.
A. which
B. whose
C. where
D. who
Question 22.
A. promote
B. update
C. distribute
D. notice
Question 23.
A. each
B. many
C. every
D. a little
Question 24.
A. However
B. Because
C. Although
D. Therefore
Question 25.
A. catches
B. faces
C. confuses
D. maintains
Read the following article and mark the letter A, B, C, or D to indicate the correct answer to each of the questions from 26 to 30.
Digital media is any form of media that is created, viewed, and distributed via electronic devices. Examples of digital media include websites, social media, videos, video games, digital advertising, software, and electronic books. With the development of technology and smart devices in recent years, digital media saw a sharp rise. This raises the question of whether digital media will replace traditional media such as printed newspapers, broadcast TV, and radio. Below are two opinion pieces sent to our Debate Corner this week.
Minh Quang
Nowadays, it is much easier and more convenient to access information via digital media. Most digital content is also freely accessible. All it takes is a few clicks, and you can read the latest news, watch videos, or see online adverts. In addition, digital media forms are more interactive. For example, customers can provide instant feedback, which can be used to solve any problems. In return, almost every organisation can reach its target customers easily via digital media. Furthermore, digital media is more flexible since information can be updated easily and frequently. By contrast, articles in printed newspapers or adverts on TV cannot be changed immediately. With more than 75 million social media users in Viet Nam and the number is increasing, it will not be long before traditional media becomes a thing of the past.
Pham Hoa
Digital media is very convenient, but its strengths are also its own weaknesses. Since anyone with access to computers and the Internet can post or share information online, it raises the question of how credible it is. On the other hand, traditional media offers information from reliable sources that are fact-checked. Moreover, let us not forget that digital media relies on the Internet and smart devices to work well. There
are still remote or disadvantaged areas in Viet Nam where access to technology is limited or too expensive. Many people also still struggle with technology. So although digital media is on the rise, traditional media such as printed newspapers, broadcast TV, and radio is here to stay.
(Adapted from Global Success)
Question 26. Which best serves as the title for the article?
1. The Domination of Digital Media
2. Traditional Media Replaced by Digital Media
3. Digital Media vs. Traditional Media
4. The Increasing Popularity of Printed Media
Question 27. According to the article, digital media        .
1. is similar to traditional media
2. witnessed a dramatic increase
3. pales in comparison with printed media
4. becomes popular thanks to marketing
Question 28. The word its in paragraph 2 refers to        .
A. feedback        B. information        C. digital media        D organisation
Question 29. The word credible in paragraph 3 is opposite in meaning to        .
A. believable        B. regular        C. unexpected        D. unreliable
Question 30. Which of the following views is shared by both Minh Quang and Pham Hoa?
1. Traditional media will be replaced by digital media in years to come.
2. Digital media is readily accessible from different parts of the country.
3. Digital media is less accurate than traditional media.
4. It is very convenient to get information by digital media.
ĐÁP ÁN
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
D
C
D
B
B
A
D
C
C
A
B
C
D
A
B
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
B
C
C
A
D
A
D
B
C
C
C
B
D
D
D
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onthicaptoc.com Bai tap Bo Tro Tieng Anh 12 Unit 7 THE WORLD OF MASS MEDIA